Mude Clothing Ltd - Privacy Policy
Last updated: 3rd February 2026
This Privacy Policy explains how Mude Clothing Ltd (“Mude”, “we”, “us”, or “our”) collects, uses, and protects your personal information when you visit or make a purchase from mudeclothing.com.
We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Who we are
Business name: Mude Clothing Ltd
Website: mudeclothing.com
Email: hello@mudeclothing.com
Mude Clothing Ltd is the data controller responsible for your personal information.
What personal information we collect
Information you provide to us
- Name
- Billing and delivery address
- Email address
- Phone number
- Payment details (processed securely by third-party providers)
- Order history and customer communications
Information collected automatically
- IP address
- Browser and device information
- Pages viewed and interactions
- Referral source
This information is collected using cookies and similar technologies. Please see our Cookie Policy for more information.
How we use your personal information
We use your personal information to:
- Process and fulfil orders
- Deliver products and services
- Communicate with you about your order or enquiries
- Provide customer support
- Improve and optimise our website
- Send marketing communications (where consent is given)
- Prevent fraud and misuse
- Comply with legal obligations
Legal bases for processing
We process personal data under the following legal bases:
- Contract (to fulfil orders and services)
- Legitimate interests (to operate and improve our business)
- Consent (for marketing and non-essential cookies)
- Legal obligation (to comply with applicable laws)
You may withdraw your consent at any time.
Marketing communications
If you opt in to receive marketing emails, we may send you updates, launches, and offers.
You can unsubscribe at any time using the link in our emails or by contacting us at hello@mudeclothing.com.
Sharing your personal information
We may share your personal data with trusted third parties, including:
- Shopify (our e-commerce platform)
- Payment processors and delivery partners
- Analytics and marketing service providers
These parties process data only on our instructions and are required to protect your information.
International data transfers
Where personal data is transferred outside the UK, appropriate safeguards are in place, including standard contractual clauses.
Data retention
We keep personal data only for as long as necessary to fulfil the purposes outlined in this policy and to meet legal, accounting, or reporting requirements.
Your rights
You have the right to:
- Access your personal data
- Correct inaccurate or incomplete data
- Request deletion of your data
- Restrict or object to processing
- Withdraw consent
- Request data portability
To exercise your rights, contact hello@mudeclothing.com.
You may also complain to the Information Commissioner’s Office (ICO): https://www.ico.org.uk
Security
We use appropriate technical and organisational measures to protect your personal data. Payment information is handled securely by PCI-DSS–compliant providers and is not stored on our servers.
Cookies
We use cookies and similar technologies to operate and improve our website. Full details are available in our Cookie Policy.
Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date.
Contact us
If you have questions about this Privacy Policy or your personal data, please contact us:
Email: hello@mudeclothing.com
Website: mudeclothing.com